Xovo helps organisations evaluate and implement internet services for internal and external use.  We can help you discover why and how to use the internet for strategic business advantage – harnessing not just a traditional web site but tools such as blogs, youtube and social networks.  The result is lasting relationships with customers and improved employee productivity.

Based in London, UK, we specialise in the implementation of Drupal, Wordpress, Tumblr and Google Apps as well as other best of breed proprietary and open source applications.  Our sister company Tripworks specialises in the travel industry.

For more information, please contact hi at xovo dot co dot uk.

Brand

Help consumers by implementing a clear branding strategy, from the right domain name to complex search engine optimisation to help you appear on the first page of results and on the right map.

Publish

Publish information about your company, products and services using multiple channels:

• Web sites.  A content management system simplifies updating your website, allowing it to display the latest information.   And with the right audit trail and access controls, updating can be devolved direct to the relevant members of staff.
• External services.  Youtube (for video), Flickr (for images) and other services make your products directly accessible to consumers.  They don’t have to search you out, you are where they are.

Engage

Operate your own private social networks for internal and external commuication.  As it is your social network, you set the rules as to who can join and what members may do.  

• Internally, a social network allows you to facilitate collaboration by function (e.g. sales team) or geography (e.g. UK, France) as well as providing a place where staff can access training programmes and other information.
• Externally, a social network allows you to engage with and support your suppliers, distributors and retailers.  It also allows you to create a community for your customers, providing them with a comprehensive environment to understand and comment on and review your products.

In addition to your own social networks, you can engage with consumers on independent social networks such as Facebook, MySpace, Bebo etc.

Company and employee blogs, polls on proposed features and ticket systems for tracking and escalating issues all allow better communication.  Even simple process improvements such as confirming receipt of customer emails and the automatic assignment of an issue ID can improve satisfaction and productivity.

 

Monitor

Monitor conversations about your company.   Discover your web reputation: find out what bloggers, reviewers and other influencers saying about your products and services.

 

Influence

Influence what prospects and the public think of your company using techniques such as viral advertising and blog advertorial.

 

Streamline

Identify the right mix of locally installed PCs and cloud based services.  Do light-weight office applications (such as collaborative calendaring), accessed through a desktop or mobile browser, make sense for your organisation?  Or is the traditional approach, with its high overheads but powerful applications, still best?